A clear, engaging fundraising page is a great place to start your fundraising journey.

A well-built page helps you tell your story, explain your activity or event, and share your connection to the cause, making it easier for people to understand why you’re fundraising for Sense and inspiring them to donate and support your fundraising.

Some of our top tips, for whatever stage you’re at:

Before your event:

• Story – Write about why you are fundraising for Sense and what Sense means to you.  We have written some information about us and what we do – when you link your page to us, it will automatically appear in your pages bio. If you have no connection to Sense, this may be a good place to include some donation incentives.
• Target – Whether you have a preset target you pledged to raise when signing up for an event or have set your own, showing this motivates more donations. Setting a fundraising target donation amount can lead to a 45% increase in page value.
• Self donate – Making the first move is one of the most effective ways to encourage donations. It shows your supporters how dedicated you are and they may even match your donation!
• Pictures – Adding pictures helps raise 23% more than pages without pictures! Choose a standout photo and get personalising. We also have some downloadable images about Sense you can use!

Throughout your event:

• Updates – Updating your page with your progress can both encourage new donations and people to donate again. Post about your fundraising mile stones, events or training updates!
• Share your page – Sharing your page is so important! Let everyone know about your fundraising by posting it on social media, texting or put it in your company newsletter!
• Strava / fitness app – Connecting your fitness app is a great way to track your progress when doing a challenge event! The link on your page will let your supporters know every step of your training.

After your event:

• Thank you – Make sure to thank your donors. You can edit your thank you message when you set up your page to make it more personal. A quick text doesn’t hurt either!
• Share and share again – We are repeating this because its important! People forget and need reminders! Whether through social media or text messages, spreading awareness can catapult your donations! Shared pages boast a 64% higher activation rate and raise 440% more than unshared pages.

Fundraising hub homepage

Head back to the first page of your fundraising hub to browse all our online resources.